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Adapting to a Hybrid Reality: Accelerating a Digital Methodology and Mindset at Your Institution

Physical closures and capacity reductions due to COVID-19 forced museums and galleries to find new ways to showcase content and programming to a greater audience, accelerating the shift …

Meet Patrice, the Spy Museum robot who is opening a secret world to hospitalized kids

Patrice is a small, sleek robot that is opening up the International Spy Museum to hospitalized children and young adults who can’t physically get to the building. This has proved to be …

Pivoting to Virtual Field Trips and Education Programs: Advice from The Dallas Holocaust and Human Rights Museum

At The Dallas Holocaust and Human Rights Museum, our mission is to teach history in order to impact behaviors today. With students in particular, we want them to encounter the history of …

Inviting Engagement: Front-of-House Workers Become Online Content Creators

After announcing our free admission initiative in January 2020, MOCA’s lobby was a bustling hive of activity. Visitor engagement staff welcomed attendees by scanning their tickets and …

Thriving as a Virtual Museum: The National Museum of American Jewish History’s Playbook

Like many museums, the National Museum of American Jewish History (NMAJH)’s doors have remained closed to the public since March 2020. Our physical doors, that is. Our museum is very much …

How to Procure Digital Services with Accessibility in Mind

As you commission a website, mobile app, experiential multimedia piece, or other digital interactive, it is critical to incorporate accessibility and inclusive design considerations …

Evaluating the Impact of Augmented and Virtual Reality

“I am perfectly astonished at the effect.” “The thrilling scenes therein depicted are beyond description.” “It is true and really wonderful.” These are reactions from visitors to the …

The Rijksmuseum Had Its Lowest Attendance Last Year Since 1964. But Its Digital Audience Has Grown by Leaps and Bounds

Amsterdam's famed Rijksmuseum, which was closed for much of last year, had its lowest attendance in decades in 2020. At the same time, the museum experienced a 23 percent increase in the …

10 Best Practices of Accessible Museum Websites

This article explores ten high-impact areas you should consider to enhance your website’s accessibility and bring it into conformance with the Web Content Accessibility Guidelines (WCAG), …

For Post-Pandemic Success, Get Creative with Distributed Museum Models

As the global pandemic has put a halt to in-person visitation for much of 2020 and brought long-held planning and operational models into question, museum leaders across the country have …

Digital Tools for Pandemic Times

Almost all US museums closed during the first wave of the COVID-19 pandemic in early 2020. While a few reopened by summer, many decided to remain shuttered for the entire year, and often …

The Keys to Sustainable Online Programming? Partnerships and Professional Development

Recently, I’ve been analyzing the efficacy of museum-developed digital programs over their thirty-year history, and I’ve noticed a common theme: Every study extols the benefits of such …
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Latest Stories from AAM

AAM Announces Latest Accreditation Awards: 25 Museums Receive this High Honor

For Immediate Release Arlington, VA – The American Alliance of Museums (AAM), the only organization representing the entire scope of the museum community, today announced 9 first-time …

Twenty-seven organizations have gained accolades in the 22nd annual Media & Technology MUSE Awards

For Immediate Release Arlington, VA —Twenty-seven organizations have gained accolades in the 22nd annual Media & Technology MUSE Awards, presented by the Media & Technology …

Rethinking Our Human Resources Practices to Build a More Equitable Museum

Category: Human Resources
Less than three weeks after COVID forced museums around the globe to close their doors last year, an article by Arundhati Roy in The Financial Times titled “The Pandemic is a Portal” …

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